A brand that feels like you.
Naming, logo and a visual language your product can grow into — not just a logo file.
Everything from research to handoff
Naming
If you need a name, we run a structured search — not a brainstorm dump.
Logo & mark
A handful of considered directions, not twenty rough options.
Color & type system
A palette and type scale built to work across product and marketing.
Brand guidelines
A single reference doc your future hires and vendors can follow.
Applied examples
The brand shown on real surfaces — deck, social, site — not just a logo on white.
How this engagement runs
Who this is for, and how it should feel next to competitors.
2–3 distinct directions, presented with reasoning, not just visuals.
One direction, refined against real use cases and edge cases.
Files, fonts and a guidelines doc, ready to hand to any vendor.
Tools we use
In practice
A fixed price, agreed upfront
Every engagement gets a fixed price in writing after a discovery call. The main variables: whether naming is included and how many applied examples you need.
Questions about brand & identity
Yes — brand and product design pair naturally, and many clients do both together.
Typically 2–3 fully-formed directions, rather than a wall of rough options to sift through.
Source files, exported logo formats, fonts (where licensing allows), and the guidelines doc.
Explore the rest
Have a brand & identity project?
Tell us about it — we reply within two business days.